Email Marketing News

Wednesday, June 4, 2014

Listrak CEO Ross Kramer on email marketing trends

Listrak CEO Ross Kramer on email marketing trends:

Yesterday, Ross had the opportunity to chat with Tim Parry of MultiChannel Merchant about trends in email marketing, including back in stock alerts, welcome series messages, personalization and shopping cart abandonment.

via Listrak Insights http://ift.tt/1oVQBYt

Are You Using Big Data, and Does It Matter?

The majority of email marketers and marketing problems simply don't require a big data solution. And that's a good thing.

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Tuesday, June 3, 2014

Salesforce Integration: Engage

Try Benchmark-Salesforce free and easy to use plugin to engage with your contacts and improve your business relationships.Related Articles

Benchmark Salesforce Integration

WordPress and Facebook Plugins Can Help Grow Your Online Business

How Does Twitter Figure into Email Marketing?

via Benchmarkemail Blog http://ift.tt/1hWdbca

Send More, Make More: All the Cool Kids Are Doing It, Right?

As subscribers continue to evolve the ways they engage with the inbox, it is up to us as marketers to facilitate a positive experience that enhances the shopping experience, reinforces the value proposition of your brand, and keeps subscribers engaged.

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