Thursday, December 3, 2015

Getting More Mileage Out of Your Email Content

Even a thriving enterprise can hit a content wall once in a while. While you’ve got all the right software, getting custom branded content that meets your goals can be difficult to source from time to time. Yet, there’s a way around this and it’s right in your email campaign archive.Related Articles
  1. Email Marketing Content: Trawling the Customer Service Files
  2. It Always Comes Back to Content
  3. Avoiding the Inadvertent Email Insult


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The Ultimate Holiday Marketing Giveaway [All Entries Receive a Free Domain]

Looking to launch a new business in 2016? Or, maybe your brand is ready for a major boost? Either way, you’re thinking about ways to generate sales in the new year. Wouldn’t it be nice to get $2,016 worth of professional marketing products and services? For free? It’s possible when you enter The Ultimate Holiday Marketing Giveaway!

This holiday sweepstakes is offering a grand prize package chock-full of products and services needed to brand your business, get found online, and connect with customers. The grand prize winner receives:

BUILD YOUR BRAND IDENTITY

Custom Logo Design

Create your brand identity with a logo that perfectly represents your business. A good logo design leaves a lasting association and differentiates your brand from competitors. Work with a team of professional designers to get a new logo, or a refresh!

Style Guide

Maintain your brand with a style guide that outlines everything from how to use the logo, to your brand color palette, to fonts and more. This creative guide not only keeps your brand in check but also saves you time and money.

Facebook Design
Keep a consistent look with a custom designed Facebook page while using this social platform to attract new customers and build relationships with existing ones.

GET FOUND ONLINE

Responsive Website

Customers use online information to research companies and make decisions about purchases. First impressions are 94% design related. Make sure your website is the right balance of “wow” and function. Given 42% of shoppers use their smartphones to conduct research while shopping, your website needs to be mobile friendly and search engine optimized so visitors can easily find what they need.

LocalSync
Four out of five consumers search for a business online. Make sure they find yours by being listed across 50+ local directories that include your business name, phone number, address, map, website, and other details that help customers easily connect with your business.

STAY CONNECTED WITH CUSTOMERS

Email Marketing
Email marketing is an effective and low-cost way to market your business. Get this important part of your marketing mix up and running with a VerticalResponse account, contact list management, assistance with an email campaign, and ongoing reporting.

The Ultimate Holiday Marketing Giveaway

It doesn’t stop here! The grand prize winner also receives a premium Google domain, printed business cards, letterhead, and envelopes, a rollup banner, and other branded merchandise.

Enter now! Because, wait, there’s more!

Until 12/31/2015, Deluxe is giving away a weekly marketing prize valued at $420 to sweepstakes entrants. This includes a custom logo, 6 mugs, 50 click pens, and 5 t-shirts – all with your branding.

Kick off the new year with a chance to team up with marketing experts that will help your business flourish in 2016.

Enter for your chance to win.

© 2015, Vertical Response Blog. All rights reserved. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited.

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Wednesday, December 2, 2015

How Businesses Rallied to Email Success in 2015

2015 was the year that email reinvented itself by finding new avenues and ways to communicate with an evolving audience. In some cases, it was about finding a way to be more innovative within the same platform – and in other cases it’s about emerging technology forcing a communication evolution.Related Articles
  1. Email Marketing Content: Trawling the Customer Service Files
  2. Email marketing delivery: reviving an old email list
  3. Email frequency: offer a “light” version of your email newsletter


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Tuesday, December 1, 2015

Hard Work: The Not So Secret To Success For Jennie Kwon Designs

Jennie Kwon has quite the story and is the ultimate inspiration for following ones passions.Related Articles
  1. Introducing the Heart of Business
  2. Weekly Wrap: Heart of Business Has Arrived!
  3. Heart of Business: Bantering with the Beer Expert


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Benchmark Email and EU Safe Harbor Certification

After 15 years of successful data transfer based on Safe Harbor Principles, the European courts recently rendered it illegal.Related Articles
  1. Come and meet us at the eCommerce Expo 2015
  2. Announcing the launch of new Benchmark Email!
  3. Introducing The Benchmark Email API


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What is the US-EU Safe Harbor Program and its Importance for Doing Business?

The Data Protection law formulated by the European Commission in 1998 prohibits the transfer of personal data of European citizens to other countries that do not meet privacy protection standards.Related Articles
  1. Benchmark Email and EU Safe Harbor Certification
  2. Achieving Compliance With The Transatlantic Safe Harbor Framework
  3. The Weekly Wrap’s Gonna Get You Every Time


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8 Design Rules to Live by to Take Your Website to the Next Level [Infographic]

Designing a website is a challenge. Even the pros make mistakes. With so many things to consider, it’s no wonder the internet is full of mediocre to poorly-designed sites. Don’t let this happen to you! Here are the eight most important rules to follow to get the very best out of your website. 

8 Design Rules to Live by When Taking Your Website to the Next Level

© 2015, Vertical Response Blog. All rights reserved. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited.

The post 8 Design Rules to Live by to Take Your Website to the Next Level [Infographic] appeared first on Vertical Response Blog.