Friday, May 22, 2015

Digital Marketing News: May 2015

Been neglecting your RSS feed? We’ve got you covered.

Here’s our roundup of all the latest industry news, announcements (and the occasional non-sequitur find) to keep you in the know.

Most of Google’s Traffic Now Comes From Mobile

People are relying on their smartphones more than ever to deliver timely information and search queries. Google announced the shift to mobile search at a digital conference earlier this month.

So what does this milestone mean for digital marketers?

Well, for starters, expect to see a shift in the quality of mobile ads. The company showed off new and improved smartphone-friendly ads that are more image-driven and respond to touch.

Read more of Google’s plans over on Inc.

Other Buzz Heard ‘Round the Web

  • Forget Mayweather v. Pacquiao: Periscope and Meerkat were the real contenders of fight night.
  • Are you an early adopter of the Apple Watch? Here are ten tips and tricks to get the most from your new accessory.
  • Brands jumped on board the #RoyalBaby bandwagon with some silly (and adorable) tweets.
  • No more awkwardly standing beside the hors d’oeuvres table. Here are five ways to work the room at your next networking event.
  • Food bloggers are going to love this.
  • Ryan Gosling pays tribute to the late “Ryan Gosling Won’t Eat His Cereal” creator, Ryan McHenry, in the most Ryan Gosling-esque way.


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