All those sheer numbers you’re getting from your A/B split testing are great but if you’re being blinded by them and allowing them to lead you to an incorrect conclusion about your customers’ preferences and behavior they will turn out to be a fate worse than ignorance!Related Articles
via Benchmarkemail Blog http://www.benchmarkemail.com/blogs/detail/the-top-5-factors-to-fine-tune-your-a-b-split-testing
- The 5 Worst Mistakes In A/B Split Testing
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- Ask Andy: How Can I Use A/B Testing?
via Benchmarkemail Blog http://www.benchmarkemail.com/blogs/detail/the-top-5-factors-to-fine-tune-your-a-b-split-testing
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