Tuesday, August 13, 2013

On Non-Opener Email Resends: Don't Be a Horse Race, Be a Marathon!

Pick your most important or compelling email campaigns to execute resends and maximize their results by adding urgency, changing some language, and mixing it up in any way you can.





via Email - ClickZ http://www.clickz.com/clickz/column/2288397/on-nonopener-email-resends-dont-be-a-horse-race-be-a-marathon

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